The First Scribe Blog

First Scribe Achieves Google Partner Status

As part of our ongoing effort to offer top-notch Adwords services, First Scribe has taken the steps to become a Google Partner.  The Partners program will eventually replace Google Engage for Agencies, and is a collection of the best and most trusted AdWords management and consulting firms.  Many of the membership requirements carry over, but …

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Now Hiring: Search Engine Marketing (SEM) Specialist Needed

First Scribe has been developing and optimizing websites for over 16 years and is currently looking for a new Search Engine Marketing Specialist to add to our team. If you were to join our team you would receive:

A diverse range of projects and customers from small to Fortune 500 Salary plus full medical and …

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Google AdWords Phishing Scam

Today we received an email explaining that our Google Ads had been stopped. This is the exact copy from the email:

Dear AdWords Advertiser,

We had encountered a number of issues when reviewing your ads this morning and we stopped running them. We will review them again and make the necessary changes that will allow …

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Google AdWords Certification

Congratulations to Sarah for passing the Google Advertising Fundamentals Exam and the Search Advertising Advanced Exam!  She is now a Google Adwords Qualified Individual.

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The Real ROI of Pay Per Click (PPC)

Return on Ad Spend is the magic percentage point showing the percentage of money returned on the funds invested. An ROAS of 200% means we spent a dollar and received 2 dollars in measurable revenue.

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