The First Scribe Blog

Want Cupcakes? Just Google It!

We were hungry and ready to start Thanksgiving early, so I decided to Google “cupcakes.” This is what happened:

Bam! Right there in our office, we had a large box of custom-made Google cupcakes. That’s right. Advanced search technology not only helps you find what you’re looking for—it actually delivers the goods for you.

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Bing Predicts Looks Good in NFL Week 12, Makes Bold Predictions for Week 13

After struggling in Week 11, Bing Predicts came back with a strong showing in Week 12. The search engine had an 11-4 record this week, putting it 116-60 overall this season. Bing’s 65.9% accuracy puts it well ahead of its goal to get the majority of the games correct.

Bing Predicts Week 12 Recap

As …

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YAHOO! Is Now the Default Search Engine in Firefox; What This Means for Your Website

This week, Yahoo and Mozilla announced a five-year partnership that makes Yahoo the default search engine in Firefox. This partnership will begin to roll out in December and become the standard for all desktop and mobile Firefox users by the beginning of 2015.

In a statement from Yahoo CEO Marissa Mayer, the company emphasized its …

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Bing Predicts Misses in NFL Week 11; Looking Ahead to Week 12

Bing Predicts just had its worst NFL performance since Week 4. With an 8-6 record during Week 11, the search engine looked vulnerable and missed on several big games. Still, Bing looks good overall on the season with a 105-56 record, putting it well above the goal of “getting the majority of the games” correct.

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Why You Need to Stop Obsessing Over Keywords and Rankings

Do you constantly worry about where your website is ranking organically for your keywords? Well, it’s probably time to stop.

SEO used to be all about keywords. Heck, many SEO campaigns were based entirely on the question, “Which keywords do you want to rank for?” The cost of your SEO campaign often was determined by …

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