The First Scribe Blog


First Scribe has been developing and optimizing websites for over 16 years and is currently looking for a new Search Engine Marketing Specialist to add to our team. If you were to join our team you would receive: A diverse range of projects and customers from small to Fortune 500 Salary plus full medical and …


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Today we received an email explaining that our Google Ads had been stopped. This is the exact copy from the email: “Dear AdWords Advertiser, We had encountered a number of issues when reviewing your ads this morning and we stopped running them. We will review them again and make the necessary changes that will allow …


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Congratulations to Sarah for passing the Google Advertising Fundamentals Exam and the Search Advertising Advanced Exam!  She is now a Google Adwords Qualified Individual.


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Return on Ad Spend is the magic percentage point showing the percentage of money returned on the funds invested. An ROAS of 200% means we spent a dollar and received 2 dollars in measurable revenue.


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Google has managed to garner a deal that breaks Zynga’s exclusivity with Facebook to create a Google Games arena for social gamers.


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