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9 Website Updates You Must Make in 2018
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9 Website Updates You Must Make in 2018

With a new year comes new budgets and new business goals. Make 2018 the year you finally give your website the attention it needs. Here are the 9 website updates you absolutely must make in 2018: 1. HTTPS Having a secure website is all the rage. It’s what Google wants. It’s what your customers want….

What You Need to Do Now to Get Ready for Google's Mobile-First Index
What You Need to Do Now to Get Ready for Google's Mobile-First Index

It seems like it’s been forever since Google first announced its mobile-first index. So where exactly is it? Don’t worry, it’s coming, and Google has given you ample warning. According to the latest reports, Google is hoping to release the mobile-first index early in 2018, but it could be a little later. That really doesn’t…

How Often You Should Redesign Your Website
How Often You Should Redesign Your Website

We’re all familiar with the phrase “if it ain’t broke, don’t fix it.” However, these words of infinite wisdom can lead many business owners astray when it comes to their website. In fact, this little phrase was not created with the web in mind at all. Sometimes a website that seems to function pretty well…

Everything You Need to Know Before Adding Pop-ups to Your Website
Everything You Need to Know Before Adding Pop-ups to Your Website

As a website user, you probably hate pop-ups. But as a business owner, web designer or marketer, you sometimes have to put your personal feelings aside. Contrary to what many people say, pop-ups are not the root of all evil. Sometimes they are useful—both to you as a website owner and to your users. Of…

Should We Design Our Website for Mobile First?
Should We Design Our Website for Mobile First?

In case you haven’t noticed, mobile is all the rage. And if you haven’t figured it out by now, it’s not a trend. People use their phones more than they use desktop computers. It’s not hard to figure out why. People have phones with them wherever they are, and the phones do most things a…

Google's Mobile Index is Coming and What That Means for Your Business
Google's Mobile Index is Coming and What That Means for Your Business

Edit: As of 6/14/17, Google is still testing the Mobile Index and says it likely won’t be released until 2018.  In case you haven’t heard, mobile is a pretty big deal. And with Google’s forthcoming mobile index, it’s about to get bigger.  If your business hasn’t felt the impact of mobile yet, you will soon. Over the…

13 Must-Haves for SEO-Friendly Web Design
13 Must-Haves for SEO-Friendly Web Design

Reality check: Google doesn’t care if your website looks pretty. Web design matters. It matters a lot. You want your website to capture your audience. Customers are more like to convert on a website that’s modern and professional. But the search engines aren’t basing rankings on how pretty your website is. If you’ve spent much…

8 Things Wrong with Your Website
things wrong with your website
8 Things Wrong with Your Website

One of the hardest things for business owners to admit is that their website sucks. But let’s be honest here. A lot of websites do suck. If you had any hand in the design of your current website—even if it was just to give final approval or write the check—then it can feel like a…

Redesigning Your Website? Know These Things Before You Start
Redesigning Your Website? Know These Things Before You Start

You’re tired of having an ugly old website. So let’s start the redesign! Not so fast. Before you can start working on that brand new web design, there are a few important things you need to know. Otherwise, your new website will be misguided and won’t help you achieve those business goals. If you don’t…

Happy Clients and Web Design Success
Happy Clients and Web Design Success

As web designers, we don’t create art for ourselves. We do it for our clients. Every time we send out a proposal or start a new project, we know the ultimate measurement of our success will be based on how happy the client is at the final result. Of course, that doesn’t just mean how happy…

Do We Need a Mobile App for Our Business?
Do We Need a Mobile App for Our Business?

As the never-ending hubbub over mobile device usage rages on, many website owners are being told they must have a mobile app. From claims that mobile has killed web design to unsolicited emails that offer you an amazing mobile app for $99, it’s hard to sift through all the fearmongering and empty promises. So let’s…

Your Analytics Data Says You Need a New Website
Your Analytics Data Says You Need a New Website

Many business owners take a rather subjective approach to determine when they need a new website. They may look at their own site and think it looks outdated. Or they might look at a competitor’s brand new site and get the sudden urge to do better. Or they may shrug and say, “Looks fine to…

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