Minneapolis web design careers with First Scribe
Careers
Digital Marketing Specialist

Posted:4/4/2017

Who we are:

First Scribe, Inc. is an award-winning web design & digital marketing firm in Minnetonka, MN. We specialize in helping businesses achieve optimal web-driven results by implementing design and marketing strategies focused on conversions and ROI. Our client relationships are built on a foundation of trust and transparency. Our employees enjoy a flexible working environment focused on exceeding client expectations.

Job Description:

A Digital Marketing Specialist plays an integral role in the optimization of our client marketing initiatives. The Digital Marketing Specialist will promote client websites using a variety of channels including SEO, content marketing, social media, email marketing, digital advertising and conversion optimization.  Attributes of a successful candidate include a well-rounded knowledge of the Web, familiarity with search engines, familiarity with web analytics and an understanding of basic marketing principles.

We need someone who can learn quickly, communicate professionally, follow direction, and see the task through to the end.

Must Possess:

  • A degree or diploma in marketing, journalism, communications or a related field
  • Experience in digital marketing and/or web design
  • Excellent verbal and written communication skills
  • Internet savvy
  • Ability to multi-task
  • Self-motivated
  • Detail oriented
  • Highly organized
  • Problem solving & critical thinking

Extra credit:

  • Experience in a corporate marketing department or a marketing agency
  • Knowledge of fundamental web design concepts, practices and procedures
  • Working knowledge of HTML and CSS
  • Experience with Wordpress and/or Magento
  • Experience with web analytics (Google Analytics, Adobe Analytics)
  • Digital advertising experience (Google AdWords, Bing AdCenter, social media advertising)

Responsibilities:

  • Plan and execute unique marketing strategies for client websites using online channels including:
    • Search Engine Optimization
    • Local optimization
    • Content creation and marketing
    • Social media initiatives
    • Email marketing strategy
  • Perform site optimization to increase conversions and improve user engagement
  • Use web analytics tools to measure campaign success (Adobe Analytics, Google Analytics)
  • Report regularly to clients via email and in-person presentation
  • Assist with digital advertising strategy and execution

Benefits:

  • Salary Plus Medical and Dental Benefits
  • PTO
  • 401K and Life Insurance
  • Opportunity to work with a dynamic team of top web professionals
  • Challenging and rewarding career growth
  • Excellent working environment

 

If you believe you fit these qualifications, we’d love to hear from you. LOCAL inquires only please.

For priority consideration, please send resume, cover letter and salary requirements to marketingcareers [at] firstscribe.com. Incomplete applications will not be immediately reviewed.

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It’s so easy to maintain a work/life balance. The department directors really see us as people, and I feel comfortable approaching and speaking with everyone. That in turn inspires me to work harder, knowing that it’s for a company that cares about my personal well-being and allows me to feel welcome day after day.

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For a young designer like myself, I have a LOT to learn and First Scribe has given me vast opportunities in developing my craft. I couldn’t have asked for a better company to start out with in this industry. My art director, and fellow designers have been really great at supporting and guiding me in the many skills that I have learn thus far working here.

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Fun! Exciting! Rewarding! There is a wonderful energy throughout the First Scribe team. I get to work and be friends with some of the most talented people in the industry. I think it’s rare to be an environment where you truly get to enjoy both your colleagues and the job.

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