As one of the world’s leading providers of biological safety cabinets and other reliable laboratory equipment, NuAire has to be able to provide a great online experience for customers all over the globe. When they needed a new website to showcase their products and provide a fluid eCommerce experience on all devices, they once again turned to First Scribe.
First Scribe’s design and development teams created a new responsive Magento website that met the demanding needs of NuAire’s diverse target audiences. The user experience begins with a bold homepage video that immediately establishes NuAire’s expertise. With a highly intuitive navigation designed for any technology, the website makes it easy for the user to find a product, make a purchase, or request a quote or service. No matter what the visitor needs to accomplish, the website captures the audience with stunning visuals that make the customer journey more efficient and more engaging.
NuAire has been selling cutting-edge lab equipment to businesses throughout the world for over 40 years. Their new website clearly positions them as a dominant global leader in the industry for many years to come.